Let's talk about Risk.

Subjective risk questionnaires nearly always miss the mark. 

You may or may not be familiar with the outdated approaches to assessing investment risk that has dominated the industry for decades.  The old way of assessing risk involves stereotyping investors with subjective semantics.

The words "moderately conservative investing" may mean something different to you than it does to us.  And a person's age doesn't always determine those factors anyway. 

In fact, a team of academics performed and assessed our methodology and found that 52% of 20-29-year-olds aren't aggressive, and 53% of 70-79-year-olds aren't conservative!

Claims are cited from white papers and research provided by Riskalyze. These sources: "The Math Behind Riskalyze" and "Age, Markets, and Personality:  What Really Influences the Risk Number®" can be downloaded from Strong Valley and/or directly from the Riskalyze platform.

We combine our depth of investment knowledge, investment philosophy, and cutting-edge technology in order to empower fearless investing.

Strong Valley likes to treat clients as individuals...

Strong Valley uses an approach that utilizes something called the "Risk Number." It's a quantitative way to pinpoint how much risk you want, how much risk you currently have in your portfolio, and how much risk you need to take to reach your goals.

Using Risk Numbers

It's a number from 1 to 99: 

  • 1 is like having cash under your mattress.
  • 99 is like having all of your retirement assets in a single volatile stock.


How much risk do you want?
How much risk do you have?
How much risk should you have?
How much risk do you need?

Knowing your risk number can help answer these important questions and provide more peace of mind when it comes to your retirement investments.

Investment advisory services offered through Laurel Wealth Advisors, Inc., a Registered Investment Adviser. Securities offered through Charles Schwab & Co., Inc. Member FINRA/SIPC. The information on this website has not been approved or verified by the United States Securities and Exchange Commission or by any state securities authority; registration as an Investment Adviser does not imply a certain level of skill or training. Please refer to “Important Disclosures & Disclaimers” for additional details. Strong Valley Wealth & Pension, LLC offers some securities through M.S. Howells & Co. Member FINRA/SIPC. M.S. Howells & Co. is not affiliated with Strong Valley Wealth & Pension.