Article

Time to Reassess Your Portfolio?

Are you wondering if your investment portfolio is still aligned with your goals? This article explores how market shifts and personal circumstances may signal it's time for a review. Questions around two key principles for managing portfolios are addressed.

June 10, 2025
Important Disclosure: Content on our website and in our newsletters is for informational purposes only. The information provided may (or may not) directly apply to your situation. We recommend that readers work directly with a professional advisor when making decisions in the context of their specific situation.

Market swings often prompt investors to reassess their portfolios. To evaluate the efficacy of investments in light of financial goals, it’s important to revisit two key principles—asset allocation and diversification. Any long-term investment plan will most likely have to weather market “ups” and “downs.” Softer markets often create opportunities for purchasing shares at lower prices, and through dollar cost averaging, investors may be able to average a lower cost per share over time. Maintaining a regular investment program and balancing portfolios to account for a comfortable risk level are important to the overall success of financial strategies.  

Asset Allocation and Diversification

The main objective of asset allocation is to match the investment characteristics of the various asset categories (equities, bonds, cash, etc.,) to the most important aspects of the personal investment profile—that is, risk tolerance, returns and liquidity needs, and the time horizon. Asset categories generally react differently to economic fluctuations.

If an investor assembles assets without careful planning, then they won’t likely know the extent to which the investments are (or are not) consistent with the overall objectives. Since various investment categories have unique characteristics, they rarely rise or fall at the same time. Consequently, combining different asset classes can help reduce risk and improve a portfolio’s overall return. While there is no set formula for asset allocation, guidelines can help to accomplish certain goals (for example, the need for growth in order to offset the erosion of purchasing power caused by inflation).

Diversification is an investment strategy used to manage risk for the overall portfolio, using techniques such as mixing holdings to include a variety of stocks (small-cap, mid-cap, and large-cap), mutual funds, international investments, bonds (short- and long-term), and cash. By varying investments, diversification attempts to minimize the effects that a decline in a single holding may have on the entire portfolio.

Dollar Cost Averaging

To maintain a regular investment program, many investors make dollar cost averaging an integral part of their overall savings plan. Using this systematic investing technique, an investor spends the same amount each period on the asset, but due to market trends, the money buys more shares when prices are low, and fewer shares when prices are high. This may result in a lower average cost per share than purchasing a constant number of shares at the same periodic intervals or if making a one-time large investment.

Dollar cost averaging cannot guarantee a profit or a lower cost per share, nor can it protect against a loss. However, it is a strategy that reinforces the discipline of regular investing and offers a systematic alternative to “market timing.” In order to take full advantage of dollar cost averaging, the investor needs to consider continuing purchases through periods of market down-turns. Periods of falling prices are a natural part of investing, as are strong market intervals. It is important to regularly review the portfolio and meet with a financial professional to help ensure the investment strategies remain aligned with the overall financial objectives.

Other content you may like

  • Time to Consider Your New Year Resolutions

    Time to Consider Your New Year Resolutions

    January 1, 2023
    The New Year is a great time to make a commitment to get your finances in order. With proper planning and appropriate guidance, your resolution to make your finances a priority can begin to build financial stability to prepare you for the uncertainties of tomorrow. The New Year is offering you a fresh beginning.
    Read this Article
  • Rules for Charitable Giving are Always Changing

    Rules for Charitable Giving are Always Changing

    October 27, 2021
    There are many tax tactics to keep in mind for preparing next year’s return. Starting well in advance of the tax filing deadline is simply a prudent thing to do. But rules for charitable giving are confusing and you must be careful before entering that deduction. Here’s some things to think about regarding Charitable Giving: recent changes made by IRS, sorting through the maze of IRS rules and knowing who you can make donations to.
    Read this Article
  • Crafting a Rich Life in Retirement

    July 8, 2024
    To live a rich retirement life, begin with envisioning what brings you joy and fulfillment. From there you can use these strategies to maximize the assets you have. By focusing on what matters most to you, you can combine your financial goals with a plan that works to ensure that your retirement years are not just comfortable, but truly enriched with the beauty and depth of life’s experiences.
    Read this Article
  • Punxsutawney Phil and the Shadow of 2021

    February 2, 2021
    Winter might be six weeks longer, but it might be better to spring clean your investments now, rather than waiting until spring.
    Read this Article
  • The link you have selected is located on another server. The linked site contains information that has been created, published, maintained, or otherwise posted by institutions or organizations independent of this organization. We do not endorse, approve, certify, or control any linked websites, their sponsors, or any of their policies, activities, products, or services. We do not assume responsibility for the accuracy, completeness, or timeliness of the information contained therein. Visitors to any linked websites should not use or rely on the information contained therein until they have consulted with an independent financial professional. Please click “Continue to Link” to leave this website and proceed to the selected site.
    phone-handset